VIRTUE The Perfect Ending Split End Serum (1.7 fl. oz.)

VIRTUE® The Perfect Ending Split End Serum helps repair and seal broken ends while it protects against future fraying. With this ultra-nourishing damage-fighter, they’ve finally cracked the code to put an end to split ends. Chock-full of the patented Alpha Keratin 60ku® protein, the Split End Serum mends and seals frayed, brittle ends on contact, restoring hair to its pre-damaged state. It takes repair to a whole new level, actually restoring the color and vibrancy of fragile hair as it reinforces damaged ends.

Key Ingredients:

• Alpha Keratin 60ku®: binds directly to areas of damage and fills them in, repairing and revealing hair that’s shinier, stronger and healthier
• Pea Protein: packed with phytonutrients, it helps protect hair from daily styling and thermal heat damage
• Hydrolyzed Quinoa: a plant-based protein can be remarkable for hair, enhancing color, moisture retention and shine
• Baobab Seed Oil: from the African Tree of Life (known for its ability to store water), this rich, silky oil is an intense emollient for dry, damaged hair
• Cynara Scolymus (Artichoke) Leaf Extract: a natural extract known to preserve cuticle cohesion and help protect hair from environmental aggressors

Key Benefits:

• Repairs hair and seals broken ends
• Protects hair against thermal heat damage
• Enhances moisture retention, color, and shine
• Free of sulfates, parabens, phthalates, synthetic colors, and dyes; gluten and cruelty-free

Clinical Studies*:

• 85% of women said their hair felt less damaged
• 87% of women said their hair looked healthier

*Consumer Perception Study of 53 women who used Split End Serum for 1 week.

Using your fingertips, apply a quarter size amount to clean, damp or dry hair from mid-shaft to ends. Style as usual. For softer hair with beautiful, swingy movement, add Un-Frizz Cream to a dime-size amount of the Split End Serum in your palm; apply evenly starting at the nape of the neck and working through to ends of hair. For polished styles or blunt cuts, start with 6-in-1 Styler on damp hair, applying from root to mid-shaft. Finish off the ends with the Split End Serum.

Application Area: Hair
Ideal for these Concerns: Damaged Hair, Frizzy Hair
Fragrance Note: Woodsy
Hair Care: Styling Products
Hair Type: Coarse Hair, Curly Hair, Dry or Damaged Hair, Fine Hair, Normal Hair, Oily Hair
Ingredient: Antioxidants, Jojoba, Keratin
Preferences: Certified Cruelty-Free, Gluten-Free, Paraben-Free, Phthalate-Free, Sulfate-Free
Styling Products: Hair Serum

Active: Alpha Keratin 60ku®.

Inactive: Aqua (Water, Eau), Propanediol, Dimethicone, Cetearyl Alcohol, C12-15 Alkyl Benzoate, Glyceryl Stearate, Steareth-21, Phenyl Trimethicone, Hydrogenated Ethylhexyl Olivate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Ethylhexylglycerin, Alpha Keratin, Panthenol, Butyrospermum Parkii (Shea) Oil, Moringa Oleifera Seed Oil, Adansonia Digitata Seed Oil, Citrus Paradisi (Grapefruit) Fruit Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Cynara Scolymus (Artichoke) Leaf Extract, Quercus Petraea Fruit Extract, Amaranthus Caudatus Seed Extract, Cystoseira Compressa Extract, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Hydrolyzed Adansonia Digitata Seed Oil, Madecassoside, Phytic Acid, Asiaticoside, Hydrolyzed Quinoa, Pisum Sativum (Pea) Extract, Hydrolyzed Linseed Extract, Hydrogenated Olive Oil Unsaponifiables, Helianthus Annuus (Sunflower) Seed Oil, Oryza Sativa (Rice) Bran Extract, Zea Mays (Corn) Starch, Glycerin, Parfum (Fragrance), Jojoba Esters, Bis-Cetearyl Amodimethicone, Polysorbate 20, Polysilicone-15, Ceteareth-7, Ceteareth-25, Sodium Dilauramidoglutamide Lysine, PPG-26-Buteth-26, Ethylhexyl Methoxycinnamate, Diisostearyl Malate, Butyl Methoxydibenzoylmethane, PEG-40 Hydrogenated Castor Oil, Ethylhexyl Salicylate, Gluconolactone, Cystine Bis-PG-Propyl Silanetriol, Sodium Benzoate, Alcohol, Sodium Chloride, Isododecane, Butylene Glycol, Caprylyl Glycol, Dehydroacetic Acid, Phenethyl Alcohol, Potassium Sorbate, Calcium Gluconate, Sodium Hydroxide, Benzyl Alcohol, Chlorphenesin, Citric Acid, Sorbic Acid, Benzoic Acid, Tetrasodium EDTA, BHT, Hexyl Cinnamal, Linalool, Coumarin, Benzyl Salicylate, Butylphenyl Methylpropional, Limonene, Geraniol.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.