VIRTUE Restorative Treatment Mask 5 oz
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$70.00
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VIRTUE® Restorative Treatment Mask actively rehabilitates hair in need of extra care for an instant infusion of shine, moisture, and resiliency without weighing it down. Infused with the exclusive complex that includes Alpha Keratin 60ku®, this product delivers an immediate and intense hydrating and conditioning boost. The result is silky soft hair that’s immediately reinvigorated with health and nourishment.
Key Ingredients:
- Alpha Keratin 60ku®: binds directly to areas of damage and fills them in, repairing and revealing hair that’s shinier, stronger and healthier
- Cystoseira Compressa Extract (Brown Algae): a marine active known to provide intensive repair and help provide heat protection
- Amaranthus Caudatus Seed Extract: a plant-based protein, rich in flavonoids and polyphenols and known to provide antioxidant properties; it can be remarkable for hair, enhancing color, moisture retention and shine
- Baobab Seed Oil: from the African Tree of Life (known for its ability to store water), this rich, silky oil can act as an intense emollient for dry, damaged hair
- Cynara Scolymus (Artichoke) Leaf Extract: a natural extract known to preserve cuticle cohesion and help protect hair from environmental aggressors
Key Benefits:
- Provides an instant infusion of shine, moisture, and resiliency
- Delivers immediate and intense hydrating and conditioning
- Repairs damaged hair
- Free of sulfates, parabens, phthalates, synthetic colors, and dyes; gluten and cruelty-free
Clinical Studies*:
- 97% of women felt their hair was softer after just one use
- 95% of women felt their hair was more moisturized after just one use
- 93% felt their hair was healthier and more nourished after 4 uses
- 95% felt their hair was smoother and silkier after 4 uses
*Consumer Perception Study of 55 women who used a control shampoo and conditioner and Restorative Treatment Mask for 2 weeks.
After washing hair, remove excess water and apply a generous amount, distributing evenly through hair. Leave on for 2–3 minutes. Rinse well. Use weekly or as needed.
For color-treated and chemically processed clients, this treatment mask can help keep hair healthy-looking, vibrant, and lustrous. Use the mask at least two weeks before any color treatment or service to prepare and protect hair. After coloring, the mask allows for improved moisture maintenance and overall health and appearance of hair. For extra-coarse, extremely frizzy, and dense or curly hair, try a partial rinse, leaving some product in the hair to transform the mask into a restorative leave-in conditioner.
Application Area: Hair
Ideal for these Concerns: Damaged Hair
Fragrance Note: Woodsy
Hair Care: Hair Treatments
Hair Treatments: Hair Mask
Hair Type: Coarse Hair, Curly Hair, Dry or Damaged Hair, Fine Hair, Normal Hair, Oily Hair
Ingredient: Antioxidants, Keratin
Preferences: Certified Cruelty-Free, Gluten-Free, Paraben-Free, Phthalate-Free, Sulfate-Free
Active: Alpha Keratin 60ku®.
Inactive: Aqua (Water, Eau), Cetearyl Alcohol, Behentrimonium Chloride, Dimethicone, PEG-100 Stearate, Glyceryl Stearate, PEG-8 Dimethicone, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Isododecane, Cetyl Esters, Hydrogenated Ethylhexyl Olivate, Parfum (Fragrance), Ethylhexylglycerin, Alpha Keratin, Panthenol, Helianthus Annuus (Sunflower) Seed Oil, Moringa Oleifera Seed Oil, Madecassoside, Amaranthus Caudatus Seed Extract, Tocopherol, Rosmarinus Officinalis (Rosemary) Leaf Extract, Zea Mays (Corn) Starch, Quercus Petraea Fruit Extract, Hydrolyzed Adansonia Digitata Seed Oil, Hydrogenated Olive Oil Unsaponifiables, Oryza Sativa (Rice) Bran Extract, Cystine Bis-PG-Propyl Silanetriol, Cynara Scolymus (Artichoke) Leaf Extract, Citrus Paradisi (Grapefruit) Fruit Extract, Asiaticoside, Hydrolyzed Quinoa, Cystoseira Compressa Extract, Tocopheryl Acetate, Pisum Sativum (Pea) Extract, Hydrolyzed Linseed Extract, Hydrolyzed Pea Protein PG-Propyl Silanetriol, Glycerin, Butyrospermum Parkii (Shea) Butter, Propanediol, Caprylyl Glycol, Isopropyl Alcohol, Polysorbate 60, Dimethiconol, Hydroxyethylcellulose, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Jojoba Esters, Sodium Dilauramidoglutamide Lysine, Polysorbate 20, Sorbic Acid, Polysilicone-15, Butylene Glycol, Phenoxyethanol, Benzyl Alcohol, Chlorphenesin, Benzoic Acid, Citric Acid, Disodium EDTA, BHT, Sodium Nitrate, Alcohol, Glyoxal, Gluconolactone, Sodium Chloride, Sodium Benzoate, Potassium Sorbate, Phenethyl Alcohol, Calcium Gluconate, Dehydroacetic Acid, Hexyl Cinnamal, Linalool, Coumarin, Benzyl Salicylate, Butylphenyl Methylpropional, Limonene.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- VIRTUE
- 150ml
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VIRTUE Restorative Treatment Mask 5 oz
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Top Customer Reviews
Reviews and results may vary from person to person. Customer reviews are and do not represent the views of The Hut Group.
Excellent hair mask
Instant results and very thick texture so "holds" on with wet hair. Little goes a long way!
by Anonymous Verified Purchase
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A little goes a long way for me
I have short, thin hair and the product is thick so I only need a small amount. I got a 0.5 oz trial size which will be enough for multiple uses. If your hair is long and thick it might not be a good value. It's worth it to me because it made my wavy, but fine, hair softer and less frizzy for days, without feeling weighed down or greasy, and I really love the smell.
by Anonymous
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virtue hair mask
Great mask for dried out hair. Would recommend. Price is too high though. So can't really afford it.
by Anonymous
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Noticeably smoother hair
I use this 1-2 a week as a substitute for conditioner. My hair is noticeably smoother after using this, and I see less hair breakage throughout the week. I wish the packaging was in bottle for the sake of quick-use convenience, but the jar allows me the use up every ounce of the product.
by Anonymous
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Smells great
I personally find this less hydrating than the Smooth conditioner from virtue, but I use it from time to time and it does leave my hair really silky and soft after use. I love the smell.
by Anonymous
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Best I have ever used
I have dry course hair that is wavy. I have the most trouble finding a mask that adequately hydrates but this does it. The price tag made me balk but after one use I can say its safe to say I will buy again!
by Anonymous
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Great mask
I love this mask! It is very moisturizing and it has a great smell. I would purchase it again, even though it is a little pricey.
by MELISSA Verified Purchase
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Saw results from one use
I got a deluxe sample of this and noticed results from one use. However, I found I needed a lot of product to cover my long, curly hair (below my bottom rib). So expensive for weekly use.
by Anonymous
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My favorite Virtue Product
I used this mask 3 times so far and I already see dramatic results. I really love this mask and I highly recommend it.
by Mouna Verified Purchase
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Best conditioner out there
Not only is the smell of this to die for, but it nourishes and smooths my hair without weighing it down. I absolutely LOVE this product and will def be rebuying.
by Kristen
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