Established by four mothers in 2004, mama mio is one of the original brands to devote an entire line around pregnancy skin care. Their top product, The Tummy Rub Butter, prevents the appearance of stretch marks and continues to be a holy grail for numerous pregnant women. 100% safe to use during pregnancy, mama mio is formulated without parabens or synthetic fragrances to give you the natural ingredients and results that you desire and deserve.