The 13 Best Editor-Recommended Beauty Products to Buy in 2025
Our editors spend a large majority of their days testing all types of beauty products to give fair, unbiased reviews that help shape your buying decisions. How can we tell you what's good if we don't take it for a test drive ourselves? We are giving you the lowdown on the best editor-recommended beauty products that will make a major difference in your beauty routine. So, no more fumbling through dozens of serums, sprays, and lotions to find your new favorite. Leave it to us and our team of experts to craft the perfect must-haves.
Shop the Best Editor-Recommended Beauty Products
1. Best At-Home Skin Rejuvenation Treatment: Deesse Pro LED Phototherapy Mask
$1700.00
LED masks have become a skincare staple for a good reason. Not only can they extend the benefits of professional treatments, but those with several different light features, like this one, can target a multitude of skin needs to improve its health and overall vitality. This mask contains 770 medical-grade LED lights, four different wavelengths, and six settings to improve fine lines, wrinkles, acne, and pigmentation while calming the skin and boosting its ability to heal.
Key Features: Red light, blue light, green light
Skin Type: All skin types
Skin Benefits: Helps reduce fine lines and wrinkles, boosts collagen, improves elasticity, kills acne-causing bacteria, alleviates pigmentation, boosts circulation, increases skin's ability to heal, accelerates skin repair, calms the skin, targets inflammation
Beauty Insider Tip: For added benefits, apply a hyaluronic acid serum before using the mask.
2. Best Recovery Treatment: HigherDose Infrared PEMF Mat
$1295.00
Give your body the tools it needs to fully recover after a hard workout, clear your mind after a stress-filled day, or regenerate the body from head to toe. With a mix of far infrared and low-level frequency, spending a few minutes on this mat is enough to make you feel rejuvenated, revived, and like a brand-new you.
Key Features: Pulsed electromagnetic field, far infrared therapy, negative ion therapy, crystal therapy
Skin Type: All skin types
Skin Benefits: Accelerates recovery, reduces stress, supports deep, healthy sleep, increases energy, improves mood, eases sore muscles
Beauty Insider Tip: Since the mat delivers small bursts of low-frequency waves, the longer you use it, and the more consistent you are with your sessions, the more long-term benefits you’ll notice.
3. Best for Improved Sleep: Therabody Sleep Mask
$99.00
Perfect for busy people who crave quality rest, this comfortable eye mask provides a complete blackout effect and soothing vibrations so you can fall asleep and stay asleep. Come morning, you'll wake refreshed and ready to face the day.
Key Features: Blocks out all light, soothing vibrations for improved sleep, adjustable intensities, breathable fabric, contours to all face shapes and sizes
Skin Type: All skin types
Skin Benefits: Fall asleep fast, stay asleep longer, improved sleep quality
Beauty Insider Tip: Pack the mask within the enclosed pouch to ensure sleep-filled nights when you travel
4. Best Anti-Aging Moisturizer: Dermalogica Dynamic Skin Recovery SPF50 Moisturizer
$28.50
This daily 3-in-1 moisturizer firms, hydrates, and protects the skin, making it more resilient to the hands of time and the effects of environmental damage. Packed with polypeptides and antioxidant-rich white tea, it absorbs on contact into the skin for a flawless finish.
Key Ingredients: Polypeptides, white tea
Skin Type: Normal, Dry, Combination
Skin Benefits: Provides long-lasting hydration, protects against UV light, controls skin-aging triggers that lead to skin aging
Beauty Insider Tip: The formula blends into the skin for a nongreasy finish and no annoying white cast.
5. Best Lip Plumper: Revision Skincare YouthFull Lip Replenisher
106 reviews
$42.00
Reach for this award-winning lip plumper when fuller lips, sans the needle, are in order. Perfect for targeting the look of aging lips, this hyaluronic acid-rich lip treatment provides immediate hydration to make the lips look instantly fuller, healthier, and better contoured.
Key Ingredients: Peptides, hyaluronic acid, green tea, vitamins C and E, shea butter, sunflower seed oil, jojoba esters
Skin Type: All skin types
Skin Benefits: Replenishes lip volume and contour, enhances definition, gives an immediate boost in moisture, visibly plumps, smooths lines and wrinkles, defends against damaging environmental stressors, restores natural, healthy-looking lip color
Beauty Insider Tip: Wear the lip treatment over your favorite lipstick for a long-lasting glossy finish.
6. Best Tinted Moisturizer with Sunscreen: RMS Beauty SunCoverup Super Tint Broad Spectrum SPF 50 Sunscreen
$49.00
Perfect for daily protection from the sun, pollution, and blue light, this silicone-free tinted moisturizer offers breathable coverage while promoting a more even skin tone for gleaming and glowing skin. Loaded with a handful of skin-friendly ingredients, the formula also works to smooth, firm, and brighten your complexion, leaving it looking beautiful all day long.
Key Ingredients: GlowPlex™, zinc oxide, adaptogenic herbs, vegetable squalene, bisabolol
Skin Type: All skin types
Skin Benefits: Creates evenly-toned skin, protects against the sun and blue light, firms, brightens
Beauty Insider Tip: Apply a quarter-sized amount of the formula on the face and neck and allow it to set for about 60 seconds before layering on additional skincare or makeup products
7. Best Repairative Eye Cream: Glo Skin Beauty Bio-Renew EGF Eye Cream
$108.00
Rich in skin-repairing epidermal growth factors, this transformative eye cream delivers a much-needed dose of moisture and skin-strengthening agents to defeat the common signs of aging. Plus, it encourages the production of collagen and elastin to improve the texture of the skin on and around the eyes while packing away puffiness and dark circles.
Key Ingredients: Epidermal growth factors, ceramides, peptides, bakuchiol, squalene, antioxidants
Skin Type: All skin types
Skin Benefits: Boosts collagen and elastin, improves elasticity, targets puffiness and dark circles, hydrates, firms, smooths, calms
Beauty Insider Tip: If you like retinol but find it too irritating to use on the eyes, try this retinol alternative, which won’t dry out the skin or leave it flaky.
8. Best Lengthening Mascara: Tarte Lights Camera Lashes 4-in-1 Mascara
198 reviews
$27.00
Ditch the lash extensions for good when you swap them for a few coats of this lengthening and volumizing mascara. Swipe it and watch your eyelashes literally transform before your eyes, becoming thicker and lifted with a natural curl that will make everyone envious.
Key Ingredients: Olive esters, rice bran wax, provitamin B5
Skin Type: All skin types
Skin Benefits: Lifts, curls, volumizes, lengthens, creates darker-looking lashes, conditions
Beauty Insider Tip: The vegan, ophthalmologist-tested formula is even safe for contact lens wearers to use.
9. Best Long-Wear Foundation: Anastasia Beverly Hills Impeccable Blurring Second Skin Matte Foundation
$46.00
With its velvet-matte finish, long-lasting coverage and ability to blur away imperfections, this like-skin foundation lasts for up to 12 hours. Pores, lines and wrinkles seemingly blend away when wearing this foundation for skin so good, it looks all natural and not the least bit cakey or heavy.
Key Ingredients: Hyaluronic acid, bixa Orellana, phytoglycogen
Skin Type: All skin types
Skin Benefits: Long-wearing, water resistant, water-based formula, hydrates, blurs pores, lines, and wrinkles, masks discoloration and redness, doesn’t settle into lines
Beauty Insider Tip: Layer on a hydrating, water-based primer first to allow the foundation to really work its magic.
10. Best Stay Put Sunscreen: La Roche-Posay Anthelios UV Pro Sport SPF 50
$32.99
Some sunscreens slip right off the skin, compromising their protecting capabilities. But not this non-greasy one. It won't budge from where you put it, yet it goes hard to work to safeguard the skin from the sun's damaging rays and protect its integrity.
Key Ingredients:Glycerin, antioxidants, vitamin B5, niacinamide, vitamin E, thermal spring water
Skin Type: All skin types
Skin Benefits: Water-resistant, protects against sun damage
Beauty Insider Tip: Always reapply the formula after 80 minutes of swimming or sweating, immediately after towel drying, at least every 2 hours.
11. Best Multipurpose Sun Protector: Supergoop Unseen Sunscreen SPF50
$38.00
More than your average sunscreen, this supercharged, completely invisible, hydrating formula doubles as a makeup primer. No matter how you wear the vegan SPF, it’s also clinically proven to improve skin clarity, making it a must for oily and acne-prone skin.
Key Ingredients: Meadowfoam seed oil, chamomile, bisabolol, licorice root, polymers
Skin Type: All skin types
Skin Benefits: Doubles as a makeup primer, hydrates, promotes a clearer complexion
Beauty Insider Tip: Wear the sunscreen on its own or layer makeup onto it for the benefit of a makeup primer.
12. Best Dupuffing Tool: TheraFace Depufflng Wand
RRP: $149.00Current price: $129.00
A mix of cold and heat work together to depuff the face and impart a healthy glow no matter where or when. Use it under the eyes to firm them, to improve skin elasticity and radiance, and anywhere else where a quick tightening and depuffing effect is needed.
Key Features: Cold and heat treatment, contoured easy-glide applicator tip, portable, lightweight
Skin Type: All skin types
Skin Benefits: Reduces under-eye puffiness, brightens, improves elasiticity and firmness
Beauty Insider Tip: Treat your skin to a quick round of the depuffing wand before applying makeup to make for a more contoured look
13. Best Hair Revival: Virtue Scalp Remedy Shampoo and Conditioner
$86.00
This hair-repairing shampoo and conditioner is a must for nourishing the scalp while cleaning and hydrating the hair from root to tip. Use the shampoo to help rebalance the scalp microbiome, reverse the effects of hair damage, and follow up with the conditioner that repairs, strengthens, and hydrates stressed hair so it looks, feels and behaves healthier.
Key Ingredients: Alpha Keratin 60ku Clinical, white willow bark extract, aniseed myrtle extract, gamma keratin
Skin Type: All skin types
Skin Benefits: Cleanses, balances, calms, hydrates, forities, soothes
Beauty Insider Tip: The shampoo and conditioner feature the brand's proprietary Alpha Keratin 60ku Clinical complex, a unique molecule that repairs and nourishes the scalp, providing hair with strength, elasticity, and flexibility to be healthy.
The Bottom Line
Our editors know a thing or two about beauty products. With years of editorial experience and a knack for sniffing out the best of the best, these editor-recommended beauty products offer the best of what a good beauty product stands for: efficacy, science-backed ingredients, and results you can see and feel.
Elise Minton Tabin is an award-winning beauty journalist, editor, and beauty expert with more than 16 years of experience. She previously held the title of Executive Beauty Editor at NewBeauty magazine, where she reported on beauty, plastic surgery, anti-aging, health and wellness. She was also instrumental in the launch of the beauty supplement brand Hush & Hush. A self-professed beauty junkie and retinol and sunscreen pusher, Elise knows what’s new, what works and who’s the best to go for every procedure under the sun. Follow Elise on Facebook, Instagram, and on her beauty blog, elisetabin.com
