The Retinol Serum That’s Proven to Reduce Deep Wrinkles

It’s no secret that retinol is a beneficial addition to any anti-aging skin care regimen. A derivative of vitamin A, retinol is amongst the most studied skincare ingredients, as well as a dermatologist favorite for improving the appearance of fine lines, wrinkles, uneven skin tone and more.

Retinol works by accelerating the skin’s cellular turnover, which helps promote the shedding of damaged cells and keep fresh, healthy cells on the surface. As a result, retinol provides smoothing and firming benefits, reduces the look of dark spots and enhances the skin’s natural radiance.

Although research supports the idea that retinol is effective, there are several different types that will lead to different results. That's why it's important to find a retinol that has been clinically tested for efficacy, like Vichy’s LiftActiv Pure Retinol Serum which has been shown to improve the appearance of wrinkles (including deep ones) in 100% of clinical study participants.

Their biggest retinol clinical study to date, this five-month trial showed that LiftActiv Pure Retinol Serum delivers significant improvement for several signs of aging including wrinkles (nasolabial folds, crow’s feet, frown lines and forehead lines), as well as dark spots, skin texture and overall radiance.

The study included 50 women between the ages of 42 and 64 years old with wrinkles as well as issues with skin firmness and radiance. Participants applied Vichy’s LiftActiv Pure Retinol Serum in the evening twice during the first week, three times during the second week and every night from the third week through the end of the study. Subjects also used a hydrating moisturizer twice daily and a sunscreen with SPF 30 every morning. Throughout the study, participants were evaluated through clinical assessments, perception questionnaires and photography.

The power of Vichy’s LiftActiv Pure Retinol Serum is due to a 0.2% concentration of pure retinol that balances efficacy with minimal irritation. This unique formulation also includes peptides, which are the building blocks of collagen that work to visibly reduce wrinkles and firm the skin. This innovative retinol serum also features hydrating glycerin and provides skin-barrier support with vitrioscilla ferment, a nutrient-rich extract of beneficial bacteria.

As with any retinol product, it’s important to start slow and gradually increase application frequency to ensure skin tolerance. After using this serum once every three nights for the first week and every other night during week two, you can begin nightly use if your skin is responding well.

If the significant improvement in visible signs of aging LiftActiv Pure Retinol Serum delivers wasn’t enough, you can enhance results with a comprehensive Vichy skin care routine. (And here's where we remind you that retinol is best used in the evenings.)

In the morning

After cleansing, apply LiftActiv Vitamin C Serum for a skin-brightening boost and extra antioxidant protection against the damaging effects of pollution. Follow with LiftActiv Peptide-C SPF 30 for much-needed moisture, broad-spectrum UVA/UVB protection and anti-aging benefits throughout the day.

In the evening

Apply LiftActiv Pure Retinol Serum to clean, dry skin (be sure to follow the recommended application frequency based on your skin’s tolerance). Follow with LiftActiv Peptide-C Moisturizer to replenish hydration and improve the appearance of fine lines, wrinkles, dullness and loss of firmness while you sleep.